Selling Your Home

The Riverside Realty Group’s objective: securing the highest price possible for our seller’s properties in the shortest amount of time while minimizing inconvenience. It’s that simple and it’s that important.

Locally owned and independent insures the finest of personalized services. As your real estate boutique, we have greater flexibility in responding to a changeable market, an ability to think outside the box, and freedom from the time-consuming red tape large firms demand.

The first step is identifying a target market for your home; then we customize a market plan to fit your needs; a plan that recognizes the unique nature of your home and one that will reach the broadest spectrum of qualified buyers. And then — we get to work — implementing your individualized plan.

The second step is marketing. A skilled team goes to work, expertly coordinating all aspects of our multi-level approach to property promotion. Print advertising, internet-marketing, and brochure circulation are only the beginning. We use the finest architectural photography, descriptive copy, and graphic design to successfully capture interest in a large variety of recognized, high-impact publications. Our full-color property brochures are professionally produced — standing out from the rest — and are aimed at capturing interest from the most discerning customers and well-connected brokers in key marketplaces.

We are particularly proud of our commitment to and expertise in online advertising.

At the heart of our marketing plan for the millennium is the expertise of our tech-savvy team. Dazzling digital photos, professional text, and upgraded “showcase” packages on websites like, the web’s most visited real estate site, all guarantee that many motivated buyers will see your property. Our Data Exchange Agreement provides you with an extra degree of promotion, displaying your listing on other real estate company websites. Because an overwhelming percentage of today’s buyers start shopping for a home online, we’ve obtained “e-PRO Internet Marketing Proficiency Certification” from the National Association of REALTORS® (earned by only 1% of over one million members). Additionally, The Riverside Realty Group was co-founded by an early pioneer in online marketing, whose specialty in Search Engine Optimization techniques assisted him in growing his internet-based retail operation into one of the Internet’s most prolific businesses.

The sale of what is likely your largest investment – your home – is a responsibility The Riverside Realty Group takes very seriously. Our personalized, individual marketing plans are designed to give your property the worldwide exposure it deserves and combined with our financial expertise, we ensure you a successful outcome and a smooth closing. Riverside Reality is your most important resource.

For a confidential consultation, without obligation, please contact us
(203) 226-8300 |

Complimentary Market Analysis